Developed several landing pages for PPC/Social targeting niche long-tail keywords to lift conversion rate and lower cost per acquisition. Project required keyword research in Moz/SEMRush, design/pixel implementation of pages in Unbounce, audience segmenting in Facebook ads, and launch on Google Ads. Was able to increase conversion rate by 1.6% and lower CPA by $850.
Built company website on WooCommerce: https://bewell-connect.us. Have done several front and back-end styling and functionality customizations to site.
Several front-end customizations to english version (en-us) of Zendesk support site: https://support.bewell-connect.com/hc/en-us. Customizations included HTML/CSS/JS styling changes to site and using Zendesk API for specific en-us functionality of chat & ticketing widgets.
Designs for social ads, trade show booths, homepage slider, sales sheets.