Developed several landing pages for PPC/Social targeting niche long-tail keywords to lift conversion rate and lower cost per acquisition. Project required keyword research in Moz/SEMRush, design/pixel implementation of pages in Unbounce, audience segmenting in Facebook ads, and launch on Google Ads. Was able to increase conversion rate by 1.6% and lower CPA by $850.

Other projects:

Built company website on WooCommerce: Have done several front and back-end styling and functionality customizations to site.

Several front-end customizations to english version (en-us) of Zendesk support site: Customizations included HTML/CSS/JS styling changes to site and using Zendesk API for specific en-us functionality of chat & ticketing widgets.

Designs for social ads, trade show booths, homepage slider, sales sheets.

Project Details
  • Client: BewellConnect
  • Project Date: December 2018
  • Project URL: Visit Link
  • Project Role: Designer, Developer, Project Manager